Local SEO is a critical marketing tool for small businesses. Location is a key factor to any SEO strategy. With the prevalence of mobile devices, many consumers are searching on the go and looking for nearby businesses. Proven and tested SEO implementation can boost organic traffic to your website. “Laws” that the search […]
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If you’ve tried a few things to boost your SEO, but they haven’t quite worked, it’s time to wheel out your new secret weapon: Topic clusters. Topic clusters combine content marketing with internal linking to fabulous effect. In short, they help to position you as an expert on a particular topic and thus put […]
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One of the most commonly misunderstood aspects of search engine optimization is link building. Incorporating link building in your SEO campaigns will boost your rankings and bring you more visitors. This is because when people link to your site, it shows Google that your site is of value to others. Google tries to […]
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We all love keywords. Google loves ‘em, your customers love ‘em. You love them. But the way keywords work has changed. As well as optimizing your content with the right keywords, you now need to understand the user intent behind the keywords your customers are using. In this article, we’re going to […]
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Content marketing is a multi-layered strategy that requires a lot of skill and planning. Until a few years ago, it was enough to create 500-word articles with relevant keywords to get a decent amount of traffic. Unfortunately, that no longer works and can even land your website in trouble. Google is very serious about content […]
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If you’re a business owner, or own multiple franchise locations, or work in the marketing department of a national brand with multiple locations, you may already know how crucial local SEO is to your search engine marketing efforts. If you have more than one location, local SEO still applies and can be complicated. You need […]
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Table of Contents Outdated Content Podcast Discounts Be Helpful Interviews Give Out Testimonials Unlinked Mentions Broken Link Building Roundup Posts Image Link Building Associations Reviews Contest HARO Design Contests Create a Quiz Local Link Building Newsjacking Create Free Tools Niche Web Directories Scholarships Job Posting Board Sponsor Events Infographics Ego Baiting Are you tired […]
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Tips to Grow Your Law Firm Traffic The number of attorneys out there is growing. Standing out against your competition can be hard, especially if you’re located in a densely populated or highly competitive area. You might find that there are several other lawyers in your particular specialty in the same area that you service. […]
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