Google’s algorithm constantly changes, so it should not be a surprise that yet again, developers are in for some big changes. This time, it has to do with mobile web pages and pop-up ads. Google will penalize any websites that have pop-up ads on their mobile website because it interferes with the user’s experience. Readers […]
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Social media plays a unique role in your content ranking; without a social media presence, your company basically does not exist, but even with it, if you do not do it right, your content ranking will not be influenced. So what exactly is the role that this method of advertising plays? Let’s take a closer […]
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It’s almost impossible to not get a bad review as a business. Although good reputation management practices can allow you to attain a great overall review score, you’re still going to get a negative review every once in a while. When this happens it’s important that you are prepared to appropriately respond and know how […]
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If you’ve been recently hacked, then it’s crucial that you don’t panic. It is not the end of the world, but you will have to put some time into removing the implications of the attack and take measures to prevent your website from ever getting hacked again. We’ve put together a guide to not only […]
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Pay-per-click (PPC) advertising is an excellent way to get traffic onto your website affordably and quickly. However, many people make major mistakes that leave their PPC campaign in ruins. PPC works through such programs as Facebook Ads and Google AdWords in which you specify how much you’re willing to pay in exchange for a visitor […]
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Creating an SEO friendly website means creating an attractive website that readers enjoy as well as one that the search engines will rank high, giving you more views. It is about creating the perfect balance between user versatility and pleasing the search engines. If you make too many technical changes, your website becomes less user-friendly, […]
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When most people hear the word audit, it often conjures up thoughts of the IRS. However, an SEO website audit is in a whole different category. Performing an SEO audit on your site is, in fact, an extremely beneficial and essential thing in ensuring that your site and marketing strategy are well developed. If you […]
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With the New Year comes new and fresh SEO practices that are worth checking out and should be considered seriously as a contemporary content marketer. In the US alone, 12 billion web searches are performed every month, which makes SEO one of the most significant efforts that get visibility, drives traffic, and boosts your brand […]
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